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China International Import Expo kicks off in Shanghai

05 November 2018

MINSK – Belarus will showcase its export potential at the first China International Import Expo which is running in Shanghai through 10 November, BelTA has learned.

The Chinese market has entered a stage of continuous increase in consumption, and, with such a trend, imports have a huge potential for growth. Over the next five years, China is expected to import more than $10 trillion worth of products and services.

The total Belarusian exhibition area makes up 778 square meters. The national exposition in Shanghai will be divided into two thematic zones. The Country Pavilion will display the trade, economic, investment, scientific, technical, historical and cultural potential of Belarus.

The national stand will include the China-Belarus industrial park Great Stone, the Ministry of Transport and Communications, the Industry Ministry, the Belarusian Potash Company, the National Agency of Investment and Privatization, the State Science and Technology Committee, the Education Ministry, and also enterprises (MAZ, MTZ, Minskhlebprom, Kommunarka, Minotel, Hotel d'Europe, Aqua-Minsk, Belarusian Satellite, Information Tourist Center Minsk.

Over 80 Belarusian companies will showcase their goods and services in six business sectors during the Enterprise and Business Fair. Visitors to the Belarusian pavilion that will cover 642 square meters of exhibition space will be able to taste products made by Belgospishcheprom Concern, Brestmyasomolprom, Glubokoye Dairy Canning Factory, Vitebsk Poultry Factory, Minsk Dairy Factory No. 1, and Lida Dairy Canning Factory. On display will be products by Belarusian industry giants, like BelAZ, Minsk Tractor Works, Belshina, Gomselmash and Cooling Systems Plant.

The Enterprise and Business Fair will cover a number of business sectors, like Medical Equipment and Medical Care Products; High-End Intelligent Equipment; Apparel, Accessories and Consumer Goods. The Trade in Services sector will offer educational and tourist services, as well as services by Belarusian logistic and venture companies.

Belarusian companies will display their products and services under the Made in Belarus brand. Its logo design was inspired by Belarusian national motifs featuring a cornflower that symbolizes Belarus. The slogan of the national exposition concept was already approved - Belarus-China: Friendship, Cooperation, Prospects.

An electronic info kiosk was developed to provide instant information about Belarusian companies or products. Visitors will be able to access and save this information using their gadgets.

China's President Xi Jinping is expected to take part in the opening of the expo.

The National Center for Marketing at Belarus' Ministry of Foreign Affairs is the organizer of the Belarusian national exposition and the Belarusian-Chinese business forum. The first China International Import Expo is arranged by the Ministry of Commerce of the People's Republic of China and Shanghai Municipal People's Government. The expo will be supported by the World Trade Organization and the United Nations Industrial Development Organization. It will be held in the National Exhibition and Convention Center, the world's largest single block building and exhibition complex. It will gather over 2,800 companies from 130 countries. The number of domestic and foreign wholesale buyers is projected to reach 150,000.

BelTA

© 2018 RUE «NATIONAL CENTRE FOR MARKETING AND PRICE STUDY»
Ministry of Foreign Affairs of the Republic of Belarus